SEO-Friendly URLs: Slugify Best Practices

L
Toolsfy
Jan 21, 2026
12 min
All

Clean and descriptive URLs are a core ranking factor and a powerful driver of click-through rates. A well-crafted slug helps search engines and users instantly understand your page.

Why Slugs Matter

  • Improve readability and trust
  • Enhance keyword relevance
  • Boost CTR from SERPs

Best Practices

  • Use lowercase letters
  • Replace spaces with hyphens
  • Remove accents and special characters
  • Keep it concise and descriptive
  • Avoid stop words unless they add meaning

Workflow

Draft a descriptive title, then generate a slug and review for length and clarity. Keep important keywords near the beginning.

Common Mistakes

  • Using underscores instead of hyphens
  • Including dates without purpose
  • Keyword stuffing

Tools

Generate and refine slugs with URL Converter. Validate consistency across languages using your CMS workflow.

FAQ

Should I change existing URLs?

If a page ranks well, avoid changing its URL unless absolutely necessary. If you must, configure proper 301 redirects.

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